Singapore has approximately 4.96mn social media users, review site Best In Singapore revealed. This accounts for about 84.4% of the country’s total population—and this number is projected reach up to 5.04mn in 2024.
Instagram could therefore be considered as one of the most popular social networks for millennials in Singapore. The Facebook-owned social network counts about 766 million active users worldwide.
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Share of Instagram users in Singapore as of November 2020, by age and gender.
| Characteristic | Females | Males |
|---|---|---|
| – | – | – |
In the future, it is possible that the country could achieve a near 100% connectivity rate. On average, most Singaporeans spend about 2 hours every day on one social media platform or another. The most used social media platforms by far were YouTube and Whatsapp.
How many youths in Singapore use Instagram?
According to the report, 85% of Instagram users in Singapore are between the ages of 16 and 24.
Surveys show that ninety percent of teens ages 13-17 have used social media. Seventy five percent report having at least one active social media profile, and 51% report visiting a social media site at least daily. Two thirds of teens have their own mobile devices with internet capabilities.
How many Singaporeans use the internet?
About 84% or 4.83 million of Singaporeans are now internet users, +2% or 117,000 higher than the level on January 2017, Hootsuite revealed. There are currently 4.3 million active mobile social Singaporeans, comprising 75% of the population. This improved by +8% or 300,000 new users.
Which age group uses Instagram the most Singapore?
People aged 25 to 34 were the largest user group (830 000). The highest difference between men and women occurs within people aged 35 to 44, where women lead by 70 000.
What percentage of Singaporeans use Instagram?
There were 2 450 000 Instagram users in Singapore in February 2021, which accounted for 39.7% of its entire population. The majority of them were women – 55.2%. People aged 25 to 34 were the largest user group (960 000).
The most notable increase came from using social networking sites on the mobile for those aged 50-59 years old – from 64 per cent in 2018 to 85 per cent in 2019. This is a 21 per cent jump when compared to the average increase of just 3 per cent across all age groups for this activity is significant.
They use social media to attract potential buyers and to promote their brand. By June 2020, they 160 thousand followers on Facebook. On the other hand, Xiaxue, a Singaporean blogger, only uses social media platforms to promote herself.
How many Singaporeans use twitter?
Number of Twitter users in Singapore 2019-2021. In 2021, there were over 1.7 million Twitter users in Singapore. It was found that in 2020, a majority of local social media users are aged between 25-34 years old.
Of the world’s many notable social media platforms (Facebook, Twitter, Instagram, and Tiktok), the one most used by Singaporeans is actually YouTube. According to BestinSingapore. co’s Singapore Social Media Statistics Guide, users will typically spend 2 hours on YouTube alone.
Social network platforms almost tripled their total user base in the last decade, from 970 million in 2010 to the number passing 4.48 billion users in July 2021.
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Daily time on social media growth statistics.
| Year | Time (minutes) | Growth (%) |
|---|---|---|
| Q3 2016 | 128 | 15.00 |
| Q3 2017 | 134 | 04.70 |
| Q3 2018 | 142 | 06.00 |
| Q3 2019 | 144 | 01.40 |
Who uses Instagram the most in Singapore?
There were 2 069 000 Instagram users in Singapore in January 2020, which accounted for 33.6% of its entire population. The majority of them were women – 55.3%. People aged 25 to 34 were the largest user group (830 000).
How many Millennials are there in Singapore?
Singapore Millennials account for 1.2 million people — 22 percent of the total population in Singapore.